PROPRIETARY SCORING TECHNOLOGY

Not All Calls Are Created Equal.
We Prove It.

Our scoring technology identifies which calls will convert and which ones will waste your agents' time — before the call ever transfers.

Happy Medicare beneficiaries

The $50 Billion Blind Spot

  • The Medicare call market moves $50B+ annually
  • Most buyers pay the same price for every call — regardless of quality
  • The result: 30-40% of every dollar is wasted on calls that will never convert
Flat-rate buying is guessing with a checkbook.

How We Score Every Call

Three scoring phases, each adding a layer of intelligence. All completed in under 200 milliseconds.

1

Geographic & Behavioral Signal Analysis

Before any personal information is shared, we analyze the relationship between the caller's phone number and their stated location. This geographic concordance — combined with economic, demographic, and health-system indicators — produces a conversion probability score.

Where someone calls from and where they live tells us more than you'd think.

Result: 88x quality difference between top and bottom tiers
2

Conversion Probability Modeling

When additional data is available, a second scoring layer evaluates the caller against patterns from hundreds of thousands of historical Medicare conversions. Separate models for MA, DSNP, CSNP, and SNP ensure product-specific accuracy.

We don't just know if a call is good — we know what KIND of plan the caller is likely to enroll in.

Result: 750x lift between best and worst conversion deciles
3

Quality & Compliance Screening

Every call passes through a compliance and fraud filter. Screens for spoofed numbers, repeated callers, bot patterns, and regulatory red flags.

Bad calls don't just waste time — they create compliance risk. We catch them first.

Result: Fewer returns, fewer disputes, cleaner audit trail

The Numbers Speak for Themselves

Validated on real calls, real spend, real enrollments.

131,119
Calls scored in validation
88x
Quality lift between best and worst tiers
$4.8M
Spend analyzed across 19 publisher channels
50%
CPA reduction for buyers using scored calls

Validated, Not Theoretical

These aren't projections. Our scoring was validated against 131,119 real Medicare calls across $4.8M in spend during AEP 2025. The results were measured on actual enrollments — not clicks, not leads, not form fills. Real conversions.

Frequently Asked Questions

What buyers and publishers ask most about our scoring.

Can I see the scoring model?

No. Our scoring is proprietary. But you can see the RESULTS — every call in your dashboard shows its tier, and you can track conversion rates by tier to validate the lift yourself.

How fast is the scoring?

Under 200ms end-to-end. Your callers never experience a delay.

What if a scored call doesn't convert?

Scoring predicts probability, not certainty. But across volume, scored calls convert at dramatically higher rates. If a call doesn't meet your minimum duration, you don't pay.

Is this the same technology as RiskLync?

PCM's scoring infrastructure is built on the same foundation as RiskLync's healthcare analytics platform, which has been validated across hundreds of thousands of leads.

See Scoring in Action

Request a live demo with your own call data. See the lift before you commit.

Contact Our Sales Team